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Debra Yorkman

Vice President of Marketing, Communications & Creative

Debra sets and guides the overall strategic and tactical execution of the company’s marketing and branding initiatives to meet both client and employee engagement goals.

She is the driving force behind the company’s creative development, ensuring SDI’s values and ideals are communicated consistently while building an environment where innovation can be born and thrive.

With a history in integrated facilities management and the distribution industry, the underlying theme throughout her career has been to design marketing as an integral part of the organization to ensure that every interaction delivers on the company’s brand promise.

Success Story

It is important for my MRO supply chain provider to have a general understanding of my business--SDI knows my business from end to end.

SDI at Work

Data standardization is part of Google’s new initiative to help people find relevant datasets.  With a recent study from Data Science Central, it’s estimated that data scientists spend 60% of their time preparing data for analysis, rather than performing the analysis itself.  Therefore, the goal of this schema is to drive standardization so that more time can be spent analyzing it.